Regional Marketing Specialist
About the Role
We are looking for a Regional Marketing Specialist to support our regional marketing and sales operations, driving local customer engagement, brand visibility, and sell-out performance.This role will work closely with customers, suppliers, and internal teams to identify regional market opportunities and execute marketing initiatives across online and offline channels.
Key Responsibilities
Analyze regional business models, traffic sources, customer behavior, and online/offline sales performance.
Coordinate and allocate marketing resources according to customer needs, sales priorities, and order progress.
Plan and execute livestreams, influencer partnerships, paid media campaigns, store visits, and local content initiatives.
Develop and implement regional marketing activities to support customer acquisition, engagement, and sell-out performance.
Work closely with customers and suppliers to ensure smooth execution of marketing initiatives.
Monitor campaign and activity performance and follow up on results and improvement opportunities.
Identify local market trends and opportunities to strengthen brand presence and sales performance.
Support the execution of marketing strategies adapted to the local market and customer needs.
Requirements
Fluent Portuguese and working proficiency in English for daily communication.
Good understanding of the local smartphone, consumer electronics, or technology market.Previous experience in social media operations, influencer marketing, paid media, or offline marketing.
Experience coordinating marketing activities from planning through execution.
Ability to independently manage communication with customers, suppliers, and internal stakeholders.Strong execution skills, commercial awareness, and a results-oriented mindset.
Ability to work in a fast-paced environment and manage multiple priorities.
What We’re Looking For
We are looking for someone who understands the local market, is hands-on in marketing execution, and can connect marketing activities with real business and sales results.
If you are proactive, commercially minded, and enjoy working closely with customers and partners to turn marketing initiatives into measurable results, we’d love to hear from you.
Requisitos
Estudos
Idiomas
Valorizado
Experiência profissional
Sobre ICA - COMERCIO ARTIGOS E MATERIAIS ELETRONICOS LTDA
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